I have spent the last two months mired in LinkedIn. Deep dive. In that time, I have posted every day, engaged best practices, more than doubled the size of my network, made some outstanding contacts, and learned a lot. I did it for two reasons… One, to create broader awareness of what we do at Momentum, and… Two, to pick

Let me start by delivering an important truth: There is no easy path to successful chamber of commerce social media. It’s a hard reality, but it’s important. There’s no magical formula, no “easy-to-use” content library, and no push-button solution that will miraculously have your online presence boom. Social media will cost money and/or time to make it work, but when

Is your chamber using influencer marketing to grow? You should be. At the beginning of March, I had the great opportunity to serve as a judge for the Distributive Education Clubs of America’s (DECA) New York State competition. If you’re unfamiliar with DECA, it’s a national business education program where high school students compete with written testing, role plays and

There is plenty to complain about when it comes to social networking platforms. They’re too political, or too many ads, or too many pictures of food, or “no one sees my stuff.” In small business circles, it’s hard to believe that anyone complains more about any one network than they do about LinkedIn. “The world’s largest professional network” doesn’t seem